Suffrage leaders encouraged their cohorts to find every way to disseminate the suffrage message as broadly as possible. They made stationery and envelopes, often in the favored yellow of the suffrage movement, available to members so that every letter they wrote and every bill they paid had the potential of swaying a male voter. Members told as many men as they could that they wanted the right to vote, because only men could cast ballots. They had to tell their automobile driver, their butcher, their grocer, their repairman, and any man they did business with to support woman suffrage. They mailed suffrage-themed postcards to their friends and acquaintances. Every holiday and special occasion warranted a plug for suffrage. Valentine’s Day was one of the most common holidays for greeting card messages. Anti-suffragists, who often appropriated suffrage ideas for their own campaign, eventually caught on to the power of the U.S. postal service to distribute their “no votes for women” message, commissioning their own anti-suffrage greeting cards and postcards, and distributing pink stationery and envelopes to their members for their use.